Private labeling, branding, design, and development of new products and services are among the primary activities of iCsquared GmbH.

iCsquared GmbH together with its Milano-based sister company Studio d'löl develops the following brands:

- MA'DUOMO is an Italian-registered trade-mark of iCsquared GmbH which has many product ranges to import, export, and cross-border operations in the different sales markets. MA'DUOMO Collezioni includes basmati rice from India, calrose rice from the USA, black rice (Riso Nero Venere Integrale) and pasta from Italy, Himalayan pink salt from Pakistan, canned and processed marinated mushrooms from Poland, olives and olive oil from Greece, 100% BIO pomegranate juice and organic hazelnuts from Azerbaijan, sunflower oil and olive oil infusions from Ukraine/Canada, sunflower oil under MA'DUOMO OPERA and MA'DUOMO Arabicana for the GCC markets, sunflower seeds and nuts from the UAE, Caspian Caviar and Zagatala Truffle and Caspian Cost Winery and AZROSE Rose, Lavender, Peppermint, Wormwood oils from Azerbaijan and many others. iCsquared GmbH developed its own label of MA'DUOMO Zesta Collection Premium Ceylon Earl Grey Black Tea with Sri-Lankan partners, and tea successfully entered in the CIS, GCC, and EU markets. MA'DUOMO is about the integration of foods, food packaging, art, and culture. iCsquared GmbH Nuts collections include almonds, hazelnuts, peanuts, cashews, pistachios, walnuts, and sesame.   

- WASSERSTEIN is a Swiss-registered trade-mark of iCsquared GmbH which covers glass bottled water, alcohol, juice, and other beverages. 

- ARABICANA is a Middle-East registered trade-mark which iCsquared GmbH and Studio d'löl jointly develops sunflower, corn, olive oil ranges, basmati rice, calrose rice, fruits juices, personal care, and hygiene products, including sterilized facial tissues, kitchen towels, toilet papers, baby and adult diapers, and few others.

- OPERA is a MA'DUOMO Collection of sunflower oil for the GCC markets, developed in Italy and processed and packed in Ukraine.

- GRAND'O is an Italian-registered trade-mark that aimed to cover the CIS markets with pasta, olive, and olive oil and a few other product categories.